Founder, ProdUX
Marcelle Kaspi
Squares 2017 Co-Host


Marcelle is an experience designer driven by her passion for thinking about holistic experiences, simplifying complex workflows and consumerising B2B products.

Marcelle founded ProdUX in 2014, a strategic experience design studio. Some of ProdUX’s clients include OrCam, Exigence, DBS-H, ReSec and more.

She is the co-founder and community leader of the CreativeMornings Jerusalem chapter. CreativeMornings is a breakfast lecture series for the creative community with chapters in over 170 cities around the world.

Marcelle completed her BA at York University in Toronto with a major in Economics after which she worked as an investment adviser at one of Canada’s largest banks. She joined the high-tech scene in 2006 in marketing, business development and product management roles.

We are very proud to have her co-host UX Salon Squares 2017